![]() Pairing your car and hotel rentals? So easy.ĭetermining your sales channel strategy is just the same: it’s important to give your shoppers a balance of choices.Īccording to the BigCommerce 2018 Omnichannel Report, fewer and fewer shoppers are spending their money in-person, opting instead for online purchases.įrom a demographic standpoint, only 9.6% of Gen Z respondents bought an item in a physical store in a six month period.Booking an AirBnb experience while in your AirBnb? Of course.Order Uber Eats while in an Uber? Sure. ![]() Back in the day when Blockbuster was around, we’d grab our popcorn and candy while picking out a flick.
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